The Ultimate Guide to Jewelry Box Stores in El Paso: Everything You Need to Know

Your Quick Guide to El Paso’s Jewelry Box Locations

First order of business, let’s get you in the stores. Although most people call them “Jewelry Box,” the stores are operated by JB & EVES. All of them stock the same, excellent, budget-friendly shit. Here are all the details you need to know to help plan your visit.

Here’s where we can 100% confirm Jewelry Box stores in the El Paso area:

What is “Jewelry Box”? More Than Just a Jewelry Store

As you head there, you might be wondering what Jewelry Box really is. This isn’t a posh jewelry store for Diamond rings and gold.

Call it a scavenger hunt for the fashion set on a budget. For anyone’s budget, these stores carry trendy items and beauty supplies.

The main goal of these stores is to offer many items that let you try new styles without spending too much. The stores have become key parts of local shopping hubs like Bassett Place. You can find everything you need for a complete look in one place.

They sell many different items that change often. Here’s what you can usually find:

• Trendy Jewelry: That is their calling. The walls are packed with costume jewelry: large necklaces, thin chain, hooping earrings in all sizes, chic rings. Nearly all the items are very inexpensive, and many cost only a dollar.

• Cosmetics & Beauty: The beauty part is just a large swath. They have affordable makeup brands — such as Beauty Creations — Korean skincare and a truckload of falsies, as well as any makeup tool you could want.

• Hair Accessories & Wigs: Claw clips, scrunchies, headbands, hair pins and more. And they also offer fun, fashion wigs, available in various colors and cuts for those looking to mix things up.

• Fashion Accessories:Not just for decoration, these products are must-haves. These could be trendy sunglasses, seasonal hats, adorable socks, and other fun items that change with what’s cool.

The In-Store Vibe: A Firsthand Look at the Shopping Experience

The experience of entering a Jewelry Box store for the first time is different. It is organized chaos in the best possible way, laid out for you to find new things.

Inside, walls of neatly arranged accessories gleam under the lights. The store is like a treasure hunt. The aisles are packed with brightly-colored makeup, rows of earrings and displays of the newest trendy things. You’d want to peruse and wander everywhere.

The Layout

The vast majority of stores are arranged like this. The walls on the outside are generally jewelry, with pieces hanging on cards and hooks, so you can see everything very clearly. The middle of the store is filled with makeup, skin care, hair tools and accessories. This design puts you in the position to walk around the entire store, and see a little of everything.

The “Thrill of the Find”

What’s most fun about shopping at Jewelry Box is discovering something special. And because prices are so low and new things come in so frequently, you never know what you’re going to find. You go in for earrings and leave with a face mask, a pair of sunglasses and a new lipstick — all for under $20. This allows you to experiment with new styles without committing a lot of money.

Who Shops Here?

Here, all sorts of people shop. You’ll find students on the hunt for affordable accessories, fashion fanatics tracking down look-alikes of expensive trends, as well as individuals seeking outfits for events such as concerts or parties. It’s ideal for those who are fanatical for fashion and beauty, but also love to make their money last.

Pro Tip:Visit often! New items arrive regularly at Jewelry Box stores, so what’s in stock one week could be gone the next. This is the ideal place for a cheap-and-cheerful shopping trip when you need a pick-me-up.

Understanding the Brand: Jewelry Box, JB & EVES, and Cherrie

You may have already come across the names ‘Jewelry Box’, ‘JB & EVES’ or ‘Cherrie’ – and wondered what is their relation? Let’s fix that, because child, knowing the brand of your apparel makes you a better shopper both in the stores and on the web.

The connection is simple. They are all pieces of the same company and pure profit for different parts of the business.

• Jewelry Box Stores, Inc. / JB & EVES: This is the main company name and what you’ll see on the actual stores. These shops are well-known local businesses, often supported by community groups like the Downtown El Paso DMD. When you go to a store in a mall or shopping center, you’re at a JB & EVES location.

• Cherrie (shopcherrie.com): This is their brand online. Cherrie is an in store and online shopping product line. If you would like to shop or have items shipped, visit shopcherrie. com. It’s basically the the Jewelry Box store experience of online.

So, in other words: You purchase Cherrie products and other fabulous finds in person at one of the Jewelry Box (JB & EVES) stores!

The Smart Shopper’s Guide: Getting the Most Out of Your Visit

To keep your mall visit fruitful, it pays to have a plan. Jewelry Box isn’t only about random purchases; it’s a way to build up a collection of versatile, affordable accessories.

Here are some tips from someone who shops there often:

1. Go for Event-Specific Accessories. Sparkly earrings for a wedding or perhaps a bright statement necklace for vacation? At such low prices, you can wear Jewelry Box when you want a brief use of accessories for a one time event.

2. Explore the Beauty Dupes. Search for makeup palettes, lip colors and penciled liners that appear to be modeled after pricier, trending items. This is an awesome way to go with a trendy color but not spend the money for the more expensive version of it.

3. Check for Skincare Gems. Don’t skip the skincare section. The Korean beauty products in particular can really be gems, filled with high-quality products like sheet masks and serums and cleansers at a fraction of what you’d pay at other stores.

4. Don’t Overlook the Basics.  In addition to the flashy items, this is a great place to hunker down and stock up on the basics. Seek out everyday basics like multi-packs of hair ties, bobby pins, makeup sponges, nail files and makeup removers. Frequently these items are less expensive her than in a drugstore.

Beyond the Store: A Unique Jewelry Box Experience in El Paso

As much as you are going to have a blast shopping at Jewelry Box, if you are feeling creative and want to come in to make your own creation, El Paso has a great option for you to consider.

This is an entirely different business, but it has something for those with a love for jewelry boxes and a desire for a hands-on activity.

Bonus Idea: Beckster’s Boutique

Fun Beckster’s Boutique If you are chopping around for fun. It’s a creative studio in which you can decorate your own fake cake jewelry boxes and mirrors. It’s a different kind of outing, but one that resonates on that same love for cute, personalized accessories.

• Activity: Decorate your own jewelry boxes and mirrors with fake frosting and charms.

• Perfect For: Friend dates, family outings, or a solo creative session.

• Location: 1204 Montana Ave, El Paso, TX.

It is a great way to spend an afternoon and leave with a unique item you made yourself.

FAQ

1. Where are the Jewelry Box stores located in El Paso?
   There are 6 Jewelry Box locations in El Paso: Bassett Place Mall, 2 Downtown locations, Fox Plaza, El Paseo Marketplace, and Eastlake Marketplace; these store features budget-friendly, jewelry and accessories.

2. What does Jewelry Box Store El Paso sell besides jewelry?
   In addition to the jewelry, they offer inexpensive makeup, Korean skin care, hair trinkets, wigs, fashion-forward sunglasses, season-character hats, and your trend of the month fashion accessories.

3. Are Jewelry Box and JB & EVES the same store in El Paso?
   Yes, Jewelry Box and JB & EVES are the same organization. The physical stores are branded as JB & EVES meanwhile their online store, the range and the clothing are launched as Chérrie (shopcherrie. com).

4. How often does Jewelry Box Store El Paso restock their inventory?
   The stores in El Paso have new merchandise on a regular basis so the weekly look in is worth it as they keep getting new stuff in and popular items sell out really quick.

5. What price range can I expect at Jewelry Box Store El Paso in 2025?
   Prices continue to be insanely cheap in 2025, we start at only $1 for many jewelry items so you can try a new style for almost no cost.